The Joomla! CMS is a powerful, user-friendly platform, ideal for growing and maintaining a small business online.

Are you a small business owner avoiding developing a web presence, or are struggling with your current web presence? The transition from analog to digital management of your business can be difficult and expensive, but it does not have to be. Using a Content Management System (CMS) will allow your business to grow and is easy on both you and your budget.

A CMS is exactly what it sounds like. It gives you independent management of your site and its content. There are numerous CMS platforms available, but the premier platform is the Joomla! CMS. This incredibly user-friendly platform enables you to update content as quickly and easily as sending an email, saving you loads of time and cutting your IT costs.

Joomla!, derived from the Swahili jumla, meaning “all together” or “as a whole”, is an open-source software that allows for incredible extendability and customization.

The beauty of using open-source for a small business is that the website can be launched quickly and at a very low cost. It also allows business owners to have complete ownership rights of their website.

The straight forward back-end editing makes updating content a cinch, and allows for content optimization to draw traffic to your site.

Some small businesses shy away from Joomla! because it is such a powerful platform, but that should only be more reason to choose it. There is no reason to limit the growth of your company, as such there should be no limit to the growth of your web presence.

Mary Dundon is the media relations coordinator for Hathway, a creative digital agency that focuses on web development, graphic design and innovative marketing strategies. Hathway, formerly Hathway Tech, can now be found at 4251 S. Higuera St. Ste #101 in San Luis Obispo. Feel free to contact Hathway via WeAreHathway.com.