Prudential California Realty opened a new residential brokerage office Saturday in San Luis Obispo at 1015 Nipomo St., Suite 100 (corner of Nipomo and Dana) in the historic Soda Water Works Building.

The office is Prudential California Realty’s third, joining the Arroyo Grande flagship office at 130 West Branch St.; and a Lompoc office 531 North H St. The facility extends the company’s reach, service and influence in the busy, Central Coast market, said Broker/Owner Erny Pinckert.

“We see opportunity in our market and we’re expanding when others may be pulling back," Pinckert explained. "Our objective is to gain market share as our industry and economy recover, and we’ll provide even better customer service and support every step of the way."

Pinckert, who purchased Prudential California Realty in 2008, is recruiting top sales professionals to support his company’s growth campaign.

"We are locally owned and affiliated with one of the world’s most revered brands," he said. "Our mission is to provide our clients with unparalleled service in all phases of the residential real estate transaction. We will deliver this service through industry-best training, innovative uses of technology, creative marketing and key business initiatives.